How Two Numbers Sparked a Brand

Some people build brands from trends.
We built ours from prime numbers.

It all started one night with a pen, a notebook, and a slightly nerdy sense of curiosity. We were playing around with names—something clean, something cool, something that meant something. That’s when we landed on 23 and 19.

Both are prime.
Both are strong, simple, and original.
Together? They sparked our vision.